Here’s a focused comparison of Romanian (and Romania‑sold) sleepwear brands and how well they do for winter warmth — plus quick buying tips so you pick the right pieces for cold nights.

Quick summary (if you just want the bottom line)

• For maximum immediate warmth (soft, insulating piles): look for velour/welsoft/“plusat” (polyester fleece) sets — Vienetta (and its Gazzaz/Vienetta lines) and many Romanian retailers stock these. (lady-line.ro)
• For warm-but‑breathable, classic winter pajamas: cotton flannel (brushed cotton) or heavyweight cotton blends — available from Sofiaman, Guasch and other Romanian makers/retailers. (intimo.ro)
• For lighter, luxurious sleepwear (not ideal if you’re cold): silk/satin from brands like Jolidon — stylish but not the warmest. (en.wikipedia.org)

Brand-by‑brand (winter focus)

• Sofiaman / Soft & Seven (Romanian manufacturer)

  • Who they are: large Romanian nightwear maker with domestic factories and a long winter collection history. They use cotton, modal/micromodal and other plant‑based fibres and offer dedicated homewear lines. Good general quality and many warm pieces in seasonal lines. (zf.ro)
  • Winter warmth: medium — mostly cotton/modal blends and some thicker house sets; look for their “plusate” or velour items if you want more insulation. (intimo.ro)
  • Best if: you want durable, locally produced cotton or modal PJs with seasonal warm options.

• Vienetta (Vienetta Secret / Gazzaz by Vienetta)

  • Who they are: widely sold brand in Romania/shops; strong winter “plusate”, velour and welsoft ranges (soft pile/velour that trap heat). Very common, affordable, many patterns and sizes. (vienettasecret.ro)
  • Winter warmth: high (when you buy their velour / welsoft / “plusat” lines). These are often polyester/cotton blends or polyester pile and give immediate cozy warmth. (emag.ro)
  • Best if: you want very warm, budget‑friendly winter pajamas or onesies.

• Jolidon

  • Who they are: big Romanian lingerie and swimwear/manufacturer that also sells pajamas and nightwear; known more for lingerie, satin and dressy night pieces than heavy winter piles. (en.wikipedia.org)
  • Winter warmth: low–medium — tends toward satin/silk and lighter nightwear; some heavier robes/pajamas may appear seasonally.