Short answer: Yes — Zalora.sg is a legitimate, widely used online fashion retailer in Singapore, but user experiences are mixed. Many shoppers have smooth orders, deliveries and returns, while others report problems (delivery delays, slow refunds, or issues with third‑party sellers). (zalora.sg)

What makes it generally reliable

• Longstanding, large platform (part of Global Fashion Group) with an official Singapore site and fulfilment/returns processes in place. (corporate.zalora.com)
• Clear published policies: up to 30‑day returns for most items, multiple payment methods (cards, GrabPay, Atome, COD for some orders) and customer support channels. (zalora.sg)

Common problems reported by shoppers

• Delivery or late delivery complaints and occasional “delivered but not received” disputes. (zalora-singapore.pissedconsumer.com)
• Refund/return delays or friction in some cases (and frustration when items are sold by third‑party sellers rather than “Sold by ZALORA”). (support-sg.zalora-ops.com)
• Negative reviews about gift‑card/voucher handling, product quality or authenticity for specific items in some reports. (reddit.com)

Why variability happens

• Zalora hosts both items “Sold by ZALORA” and marketplace sellers; orders handled by third‑party sellers can have different packing/shipping quality and dispute handling. The marketplace terms explain that some marketplace transactions are effectively between you and the seller. (zalora.sg)

Practical tips to reduce risk

• Prefer items labelled “Sold by ZALORA” (less variable fulfilment). (support-sg.zalora-ops.com)
• Read product reviews and check size charts; inspect photos in listings.
• Check the product’s return eligibility before buying (some categories/brands have exceptions) and note the 30‑day rules. Keep tags/packaging intact until you’re sure. (support-sg.zalora-ops.com)
• Photograph the parcel on delivery and keep tracking info — this helps if you need to dispute non‑delivery.
• Pay with a card or tracked payment method (better dispute/chargeback protections) rather than untraceable payment. (support-sg.zalora-ops.com)
• For high‑value items (perfumes, luxury), be extra cautious: check seller, authenticity guarantees, and return rules.
• If you have an unresolved problem, CASE (Consumers Association of Singapore) provides guidance and there is a dispute framework for e‑marketplaces in Singapore. If needed, you can seek help via CASE or Small Claims Tribunal. (straitstimes.com)

Bottom line

• If you follow the precautions above, many shoppers have good experiences with Zalora.sg. But expect occasional issues (especially with marketplace sellers or during peak sale periods), and be prepared to use the return process or escalations if something goes wrong. (zalora.sg)

If you want, I can:

• check recent user ratings right now (Trustpilot / Google / Reddit) and summarize the latest complaints and praises; or
• walk through a checklist tailored to a specific item you’re thinking of buying (brand, price, sold‑by info).