Short answer: Yes — Zalora is a legitimate, widely used online fashion retailer in Singapore, but reliability is mixed in practice. Many shoppers have fast deliveries and useable return protections, while others report slow refunds, delivery problems or poor customer‑service responses. (Summary as of Sep 13, 2025.) (zalora.sg)

What the facts show

• Legitimate, large regional retailer and marketplace: Zalora is the established fashion e‑commerce site for Southeast Asia (part of Global Fashion Group) and operates an SG site with marketplace sellers and Zalora‑fulfilled stock. (zalora.sg)
• Returns / buyer protections: Zalora’s published policies include a 30‑day exchange/refund window and procedures for returns and refunds (terms on the SG site). (zalora.sg)
• Mixed public reviews: the Zalora app has many ratings on the App Store (large number, high average), but third‑party review sites and complaint boards show a notable number of negative reports about delivery, refunds, item condition and customer service. In short — a lot of satisfied customers, but also recurring complaints you should be aware of. (apps.apple.com)

Practical advice to shop more safely on Zalora

• Prefer items marked “Sold by ZALORA” or fulfilled by Zalora (vs independent marketplace sellers) when you want the easiest claims and returns. (sellercenter.zalora.sg)
• Keep packaging and tags intact until you inspect the item; photograph the parcel and product on delivery. (Makes returns/claims easier.)
• Use a credit card or a payment method that offers dispute/chargeback protection.
• Check product details, seller ratings and Q&A on the product page before buying branded/high‑value items.
• If you expect fast delivery, consider Zalora’s VIP subscription or check estimated delivery windows before purchase. (zalora.sg)

Bottom line Zalora is a legitimate and convenient option for fashion shopping in Singapore, especially for mainstream brands and routine orders. But don’t treat it as risk‑free — read the product/seller details, keep evidence on delivery, and use protected payment methods to reduce the impact of occasional issues with delivery or customer service. (zalora.sg)

If you want, I can:

• check current App Store / Google Play ratings and recent customer reviews from the last 3 months, or
• look up how Zalora handles refunds for a specific product type (e.g., perfumes or electronics).