The analysis on this page is derived from AI platform responses, providing a detailed view of brand visibility and positioning

Top online clothing stores globally

Prompt

Last updated 10th September 2025

Domain count
youtube.com
29
pcmag.com
17
techradar.com
15
Citations count
26
12
9
5
Brands Discovered
42
26
19
18

Original answer

Here are the top global online clothing/fashion retailers (major platforms consumers use worldwide), with a short note on each. Rankings vary by metric (fashion-specific sales, overall e‑commerce sales, active customers, or region) and by year—the figures cited below reflect 2024–2025 reporting.

Top global online clothing stores (summary)

  1. Shein — Ultra‑low‑price fast‑fashion marketplace and the leading fashion e‑commerce site by global fashion sales in recent reports. (reuters.com, ecommercedb.com)
  2. JD.com (JD Fashion) — Major Chinese e‑commerce player with large apparel sales via its platform. (ecommercedb.com)
  3. Amazon — Huge global reach; a top general retailer that is also a major seller of apparel across markets. (nrf.com, soax.com)
  4. Walmart (walmart.com) — Large general retailer with significant online fashion sales, especially in the U.S. and Latin America. (statista.com, nrf.com)
  5. Zara / Inditex (zara.com and group sites) — Global fast‑fashion brand with large omnichannel sales (strong online presence through Inditex). (reuters.com)
  6. Zalando — Europe’s leading online fashion marketplace (multi‑brand), very large in EU markets. (statista.com, reuters.com)
  7. ASOS — UK‑based fast‑fashion marketplace with a global customer base (younger demographic). (en.wikipedia.org)
  8. H&M (online) — Global fast‑fashion chain with a major online channel across many markets.
  9. Temu — Rapidly growing discount marketplace that expanded into apparel and significantly disrupted price‑sensitive markets. (reuters.com, euromonitor.com)
  10. Nike (nike.com) — Leading sportswear brand with large direct‑to‑consumer online sales globally.
  11. Farfetch / Net‑A‑Porter / Mytheresa — Luxury‑fashion e‑commerce specialists (Farfetch and Net‑A‑Porter consolidate many designer labels). (en.wikipedia.org)
  12. Vipshop / Pinduoduo / Coupang — Large regional platforms (China, South Korea) with substantial apparel categories. (soax.com, ecommercedb.com)
  13. Myntra / Flipkart (India) — India’s largest fashion marketplaces.
  14. Boohoo / PrettyLittleThing / Missguided — UK fast‑fashion groups (strong online-only presence, focused on value/young shoppers).
  15. Local/regional specialists — (e.g., Otto and About You in Germany, Mercado Libre fashion in LATAM) — important in specific regions.

Notes and context

  • Data sources and the most recent public estimates place Shein at or near the top for global online fashion sales (2024 figures widely reported). Rankings differ by source and whether you measure fashion‑only net sales, total e‑commerce sales, or GMV. (reuters.com, ecommercedb.com)
  • Large general retailers (Amazon, Walmart) appear high on many lists because their overall scale makes them major fashion sellers even if fashion is not their only category. (nrf.com, soax.com)
  • Regional leaders matter: Zalando dominates much of Europe’s online fashion market; JD, Vipshop and Pinduoduo are top in China; Myntra/Flipkart lead India; Coupang is a major Korean player. (statista.com, soax.com)

If you’d like, I can:

  • Produce a ranked top‑10 list by a specific metric (fashion net sales, GMV, or web traffic), or
  • Create a region‑specific list (U.S., Europe, China, India, LATAM), or
  • Provide direct links to the latest revenue/GMV figures for each company.

Join BrandRadar to track your LLM score

Stay ahead of the curve. Get insights, benchmarks, and personalized alerts on your brand's LLM performance.

Rank
Brand
Topic
LLM
Sentiment
1
🥇

Shein

73%
90%
45%
85%
Neutral
2
🥈

Zara

70%
55%
80%
75%
Neutral
3
🥉

Inditex

67%
50%
80%
70%
Neutral
4

ASOS

60%
40%
55%
85%
Neutral
5

Nike

60%
35%
70%
75%
Neutral
6

H&M

50%
35%
50%
65%
Neutral
7

JD.com

43%
80%
0%
50%
Neutral
8

Farfetch

43%
35%
60%
35%
Neutral
9

Amazon

38%
70%
45%
0%
Neutral
10

Walmart

37%
65%
45%
0%
Neutral
11

Louis Vuitton

33%
0%
100%
0%
Neutral
12

LVMH

30%
0%
90%
0%
Neutral
13

Hermès

30%
0%
90%
0%
Neutral
14

Zalando

27%
45%
0%
35%
Neutral
15

Boohoo

27%
35%
45%
0%
Neutral
16

PrettyLittleThing

27%
35%
45%
0%
Neutral
17

JD Fashion

25%
75%
0%
0%
Neutral
18

Net-A-Porter

23%
35%
0%
35%
Neutral
19

Dior

23%
0%
70%
0%
Neutral
20

Revolve

18%
0%
0%
55%
Neutral
21

Walmart.com

15%
0%
0%
45%
Neutral
22

Fashion Nova

15%
0%
45%
0%
Neutral
23

Macy’s

15%
0%
45%
0%
Neutral
24

Boohoo Group

15%
0%
45%
0%
Neutral
25

Amazon.com

13%
0%
0%
40%
Neutral
26

Temu

12%
35%
0%
0%
Neutral
27

Mytheresa

12%
35%
0%
0%
Neutral
28

Vipshop

12%
35%
0%
0%
Neutral
29

Pinduoduo

12%
35%
0%
0%
Neutral
30

Coupang

12%
35%
0%
0%
Neutral
31

Myntra

12%
35%
0%
0%
Neutral
32

Flipkart

12%
35%
0%
0%
Neutral
33

Missguided

12%
35%
0%
0%
Neutral
34

Otto

12%
35%
0%
0%
Neutral
35

About You

12%
35%
0%
0%
Neutral
36

Mercado Libre

12%
35%
0%
0%
Neutral
37

Nordstrom

12%
0%
0%
35%
Neutral
38

Old Navy

12%
0%
0%
35%
Neutral
39

Wolf & Badger

12%
0%
0%
35%
Neutral
40

Rakuten

12%
0%
0%
35%
Neutral
41

Yoox

12%
0%
0%
35%
Neutral
42

TheOutnet

12%
0%
0%
35%
Neutral
Domain
Title
LLM
URL
Shein's annual profit down by more than a third, FT reports
Openai
Global Fashion eCommerce Market - Data, Trends, Top Stores - ECDB
Openai
NRF Top 100 Retailers 2025 List | NRF
Openai
What are the top online retailers in the world?
Openai
Top fashion online stores worldwide in 2024| Statista
Openai
Zara owner Inditex sales disappoint on weaker dollar, cautious consumers
Openai
Zalando - statistics & facts | Statista
Openai
Zalando expects higher profit and sales as it moves upmarket
Openai
ASOS (retailer)
Openai
Shein and Temu outpace global retail giants in South Africa's fashion market
Openai
Temu, Shein and TikTok Shop’s Emerging Power in US E-Commerce - Euromonitor.com
Openai
Mytheresa
Openai
audaces.com
Gemini
swifterm.com
Gemini
ecommercedb.com
Gemini
instyle.com
Gemini
revolve.com
Gemini
pimberly.com
Gemini
farfetch.com
Gemini
outvio.com
Gemini
reddit.com
Gemini
uniformmarket.com
Perplexity
capitaloneshopping.com
Perplexity
farfetch.com
Perplexity
precedenceresearch.com
Perplexity
Logo© 2025 BrandRadar. All Rights Reserved.