Here are leading law‑firm SEO / legal marketing providers that serve the Dallas–Fort Worth market (local specialists plus national legal SEO firms that actively work with DFW firms). I’ve listed each with a short note on strengths and a source so you can review portfolios/case studies.

• DFW Legal Marketing — DFW‑focused legal marketing agency offering SEO, PPC, local search and website design specifically for Dallas law firms (positions itself as data‑driven and experienced in DFW practice areas). (Growthfolks.io)

• Legnd — Dallas‑based web design and SEO shop with long experience building law‑firm sites, local SEO and content for attorneys. Good if you want an agency with Dallas roots and custom site work. (10BestDesign.com)

• LawRank — National law‑firm SEO / PPC / web design agency that specializes in attorney marketing, content written for legal topics, link building and local SEO; works with firms across markets including Texas. (LawRank.com)

• ApricotLaw — Law‑industry specialist (remote/national) focused on attorney websites, local SEO, Google Maps/LSA work and content for firms competing in high‑competition legal markets. (ApricotLaw.com)

• SEO Dogs — Full‑service SEO agency that lists local SEO and law firm clients among its specialties; offers SEO, content and reporting for local businesses in DFW. (Growthfolks.io)

• Scale & Sword (Scale and Sword Advertising) — Dallas area agency marketing itself for law firms (SEO, PPC, conversion‑focused web design) and lists DFW among service areas. Good for local, boutique engagements. (scaleandsword.com)

• Lewis SEO (Lewis SEO Dallas) — Local DFW SEO company that advertises law‑firm SEO services and local search experience for Dallas–Fort Worth practices. (lewisseo.com)

How to pick among them (quick checklist)

• Ask for DFW‑specific law‑firm case studies (rankings, lead volume, LSA performance) and references.
• Confirm they follow ethical/legal advertising rules for Texas attorneys and will not use prohibited tactics.
• Get a clear scope: technical SEO + local (Google Business Profile) + content + link strategy + conversion tracking.
• Ask for reporting cadence and KPIs (calls, signed leads, cost per lead).
• Compare contracts and cancellation terms — avoid long non‑transparent lock‑ins.

If you’d like, I can:

• pull recent portfolios or case studies for any 2–3 of these firms, or
• draft an email questionnaire you can send to agencies to compare proposals.