Below are well-regarded performance marketing agencies in Malaysia that specialise in Google Ads (Search/Display/YouTube) and Meta (Facebook & Instagram) campaigns. I’ve listed their strengths and any partner/credential or evidence I found so you can shortlist quickly.

Top performance marketing agencies in Malaysia (quick shortlist)

1. Primal

• Strengths: Data-driven paid media, enterprise analytics, CRO and multi‑channel performance campaigns across Google and Meta.
• Why consider: Regional agency with strong case studies and integrated performance capability. (Primal.com.my)

2. Heroes of Digital (HOD)

• Strengths: Performance-focused PPC and social media ads, lead-generation campaigns, analytics dashboards and proprietary optimization tools.
• Why consider: Public case results and awards referenced in market roundups; positions itself on ROAS/lead-driving performance. (blackrevo.com)

3. Primal/Primal Malaysia (separate listing because of strong local presence)

• Strengths: Google Ads, Social Ads, eCommerce and enterprise paid media; emphasis on measurement and analytics.
• Why consider: Frequently listed among Malaysia’s top digital agencies for paid media. (Newnormz.com.my)

4. macgad

• Strengths: Google Ads & PPC specialists, SEO and technical analytics; noted as a Google Premier Partner in Malaysia in industry roundups.
• Why consider: Good for SMBs and mid-market advertisers looking for focused Google Ads expertise. (macgad.com)

5. Kingdom Digital

• Strengths: Part of Hakuhodo/H+ network, strong in creative plus social paid media (Meta) and integrated campaigns across channels.
• Why consider: Useful if you need combination of creative, social strategy and regional network support. (Primal.com.my)

6. Mega Digital

• Strengths: Performance TikTok specialist that also runs Google & Meta campaigns; experience with high-spend, e‑commerce ROAS campaigns.
• Why consider: Good option if you plan cross‑platform performance (Meta + Google + TikTok) with aggressive scaling. (megadigital.ai)

7. Tedsis

• Strengths: Local Google Ads and PPC/SEM specialist offering hands‑on account management and performance optimisation.
• Why consider: Local boutique option for focused Google Ads execution and hands‑on service. (tedsis.com)

8. Elixus Agency (and other local boutique shops)

• Strengths: Social media advertising and creative execution for Meta campaigns; suits brands needing tighter creative + ad ops integration.
• Why consider: Local boutique agencies can provide lower overhead and closer support for smaller budgets. (Newnormz.com.my)

How I chose these (quick criteria)

• Demonstrated focus on paid media (Google Ads + Meta).
• Mention of partner status, awards, case studies or being listed in recent industry roundups for Malaysia.
• Mix of large/regional (for scale) and boutique/local (for hands-on execution).

Recommendations — next steps

• If budget/scale matters:
  • Enterprise / multi‑market: consider Primal or a regional network agency (Kingdom Digital / HOD). (Primal.com.my)
  • Mid-market / SMB: macgad, Tedsis or Heroes of Digital for strong Google Ads competency and measurable reporting. (macgad.com)
• Ask each agency for:
  • Recent Google Ads and Meta case studies (include metrics: CPA, ROAS, CPL).
  • Their partner status (Google Premier/Partner, Meta Business Partner) and the date that status was awarded/last confirmed.
  • Typical monthly ad spend ranges they handle and minimum contract lengths.
• Run a 60–90 day pilot with clear KPIs (CPL/CPA/ROAS) and weekly reporting cadence.

Would you like:

• A tailored shortlist (3–4) matched to your industry and monthly ad budget?
• Template questions to send to agencies when requesting proposals?