Here’s a concise summary of NIVEA’s environmental sustainability practices (based on Beiersdorf’s public reporting and press releases, including actions through 2025):

Big-picture climate targets and progress

• Parent company Beiersdorf (NIVEA’s owner) has set an SBTi-validated Net Zero target of 2045 and aims to cut value‑chain (Scope 1–3) emissions by 90% vs. 2018. Shorter-term SBTi-aligned interim targets include large reductions by 2032. (Beiersdorf announcement, Oct 7, 2024; SBTi validation referenced in 2024–2025 reporting). (Beiersdorf.com)
• Beiersdorf reports measurable progress: by end‑2024 group emissions had fallen vs. 2018 (examples: Scope 1 & 2 targets achieved early and production sites in Europe reached climate‑neutral operations by early 2025). (Beiersdorf.com)

Product formulation and ingredient stewardship

• Reformulation efforts: several NIVEA product lines have been reformulated to lower environmental impact — examples cited include biodegradable shower formulas (NIVEA Men), removal of certain harmful UV filters (NIVEA Sun removed octinoxate and oxybenzone), and reformulated lotions with lower footprint. These changes are part of product transformation to reduce emissions and environmental harm. (Beiersdorf.com)
• Palm oil sourcing: Beiersdorf reports 100% of the palm (kernel) oil and derivatives used are sourced under the RSPO Mass Balance model (target achieved in/around 2020) and the company has worked toward deforestation‑free derivatives with monitoring programs (goaled work toward 2025). (reports.Beiersdorf.com)

Packaging, materials and circularity

• Increased use of recycled materials: the iconic NIVEA Creme tin uses ~80% recycled aluminium (company headline example). Many product relaunches reduced virgin plastic, increased recycled‑plastic content (e.g., NIVEA Body and Men shower lines with ~50–97% recycled plastic in certain bottles and ~20% less plastic vs. prior versions). Packaging innovations and mono‑materials for recyclability are highlighted. (Beiersdorf.com)
• Aerosol and other packaging innovations have been developed in partnership with suppliers to reduce GHGs in the packaging value chain. (Beiersdorf.com)

Manufacturing and operations

• Renewable energy and climate‑neutral production: Beiersdorf reports that it sources 100% renewable electricity for its consumer business offices and production sites where data is collected, and by January 2025 all EU factories were reported to operate climate‑neutrally; global production centers target climate neutrality by 2030. (Beiersdorf.com)

Transparency and product labeling

• EcoBeautyScore: Beiersdorf announced implementation of the EcoBeautyScore for NIVEA (starting with face care in several European markets in 2025) to provide consumers with product‑level environmental scoring and more transparent impact information online. (Beiersdorf.com)

Other highlights and context

• Product‑level wins: specific NIVEA relaunches are highlighted as generating large absolute reductions in plastics/GHGs (e.g., NIVEA Lip Care rework, NIVEA Sun and Body Care improvements) and the company emphasizes product transformation as a key lever to meet climate goals. (Beiersdorf.com)

Caveats and where to read more

• These practices and targets are described at the Beiersdorf corporate sustainability pages, the company’s sustainability highlights and annual/management reports (notably 2023–2024 reporting and 2024–2025 press releases). If you want the original source text, see Beiersdorf’s sustainability/press pages and the company’s annual report (links in the citations above). (reports.Beiersdorf.com)

If you’d like, I can:

• Pull the most recent NIVEA product pages showing EcoBeautyScore values for specific products (France/UK/Germany rollouts cited July 17, 2025). (Beiersdorf.com)
• Extract specific numbers from the latest Beiersdorf sustainability/annual report (e.g., exact percentage emissions reductions to date, recycled content by product line). (reports.Beiersdorf.com)

Which follow-up would be most useful?