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best online stores for comfortable shoes in Australia

Prompt

Last updated 28th October 2025

Domain count
theiconic.com.au
1
bstore.com.au
1
allbirds.com.au
1
Citations count
26
5
7
14
Brands Discovered
37
16
8
15

Original answer

Here are reliable Australian online stores that specialise in — or are especially good for — comfortable shoes, plus why each is worth checking and what they’re best for.

Top picks

  • The Iconic — Huge range of comfort-focused brands (Vionic, Naturalizer, ECCO, HOKA, etc.), fast delivery and easy returns — great one-stop shop if you want to compare brands and styles. (theiconic.com.au)
  • Bstore (Bstore.com.au) — Australian specialist retailer focused on comfort footwear (Birkenstock, FRANKiE4, FitFlop, MBT, Blundstone). Good for sandals, orthotic‑friendly footbeds and podiatry‑recommended brands. (Bstore.com.au)
  • Allbirds Australia — Lightweight, very comfortable sneakers and casual shoes made from breathable natural materials (wool, eucalyptus fibres, sugarcane foam). Good if you want everyday casuals with a focus on comfort and sustainability. (Allbirds.com.au)
  • Clarks Australia — Longstanding brand known for podiatrist‑friendly and comfortable dress and casual shoes; often recommended for school/work shoes and everyday comfort. Good for classic leather styles with supportive insoles. (7news.com.au)
  • Brand or specialty sites / other useful retailers:
    • ECCO, HOKA, Merrell, Brooks — often sold through specialist sports and footwear retailers and frequent picks on “most comfortable” lists (good for walking, running and supportive everyday shoes). (au.bestreviews.guide)
    • Bared, Ziera, Vionic — Australian or widely stocked comfort brands that focus on cushioning, arch support and wider fits (available via their own sites and multi‑brand retailers such as The Iconic).
    • Birkenstock (sold via Bstore and brand dealers) — contoured footbeds for all‑day wear. (Bstore.com.au)

How to choose the right online store for comfort

  • Look for authorised retailers of podiatrist‑recommended brands (Clarks, Vionic, ECCO, HOKA, Birkenstock). These brands design shoes around support, cushioning or anatomically contoured footbeds. (7news.com.au)
  • Check delivery & returns: easy returns/exchanges and free or low‑cost shipping make it easier to try sizes at home (The Iconic and many Australian retailers offer quick exchanges). (theiconic.com.au)
  • Read sizing guidance and customer reviews — comfort depends heavily on fit; reviews often mention whether a style runs narrow/wide or true to size.
  • If you need orthotics or a medical‑grade fit, prioritise stores that explicitly support orthotic‑friendly shoes or list depth/wide fit options.

Quick recommendations by need

  • Everyday casual / sustainable: Allbirds. (Allbirds.com.au)
  • Sandals / contoured footbeds: Bstore (Birkenstock, FitFlop). (Bstore.com.au)
  • Dress / work shoes with comfort tech: Clarks, Vionic (via The Iconic). (7news.com.au)
  • Performance/walking/running support: ECCO, HOKA, Brooks, Merrell (available via The Iconic and specialist sports footwear retailers). (au.bestreviews.guide)

If you want, I can:

  • Narrow this to women’s, men’s or kids’ stores only.
  • Compare 2–3 specific shoes (price, support, width options) from these retailers.

Which would you like next?

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Rank
Brand
Topic
LLM
Sentiment
1
🥇

The Iconic

60%
100%
0%
80%
Neutral
2
🥈

ComfySole

42%
0%
50%
75%
Neutral
3
🥉

Bstore

32%
95%
0%
0%
Neutral
4

Famous Footwear

32%
0%
0%
95%
Neutral
5

Klouds

32%
0%
0%
95%
Neutral
6

Shoe Connection

32%
0%
95%
0%
Neutral
7

Allbirds

30%
90%
0%
0%
Neutral
8

Peter James

30%
0%
90%
0%
Neutral
9

Clarks

28%
85%
0%
0%
Neutral
10

Silver Linings

28%
0%
0%
85%
Neutral
11

Jeffrey Campbell

28%
0%
85%
0%
Neutral
12

ECCO

27%
80%
0%
0%
Neutral
13

Hush Puppies Australia

27%
0%
80%
0%
Neutral
14

HOKA

25%
75%
0%
0%
Neutral
15

Midas Shoes

25%
0%
75%
0%
Neutral
Domain
Title
LLM
URL
Comfortable Shoes | Women's Wide Fit Shoes Online Australia- THE ICONIC
Openai
Bstore Australia | Comfort, Support & Quality Footwear
Openai
Allbirds: The Most Comfortable Shoes in Your Closet – allbirds.com.au
Openai
Get 40 per cent off podiatrist-approved ‘comfy’ shoes shoppers love for one week only: Clarks Australia | 7NEWS
Openai
10 Best Comfortable Shoes 2025 in Australia | There's One Clear Winner | BestReviews.guide
Openai
famousfootwear.com.au
Gemini
klouds.com
Gemini
comfysoleau.com
Gemini
propetaustralia.com.au
Gemini
cosyfeetaustralia.com.au
Gemini
hushpuppies.com.au
Gemini
shoeconnection.com.au
Perplexity
midasshoes.com.au
Perplexity
petersheppard.com.au
Perplexity
baredfootwear.com
Perplexity
comfortcoshoes.com.au
Perplexity
betts.com.au
Perplexity
asics.com
Perplexity
styletread.com.au
Perplexity
shoehq.com.au
Perplexity
platypusshoes.com.au
Perplexity
uptherestore.com
Perplexity
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